Most businesses fail on their own at B2B marketing. Blasting their message to as many people as possible, as many times as possible. This “shotgun” approach is not only a waste of time, money, and resources but will likely not achieve your desired result. In fact, it is very possible that you turn off the intended recipient and lose their business forever.
When executed properly, business-to-business email marketing can be one of the most powerful tools for a business to generate more leads and sales. Increase you or your sales teams productivity by never wasting valuable time and money going after the wrong clients.
We provide a full-service B2B marketing solution. Leveraging decades of marketing success and the latest technology to fill your sales pipeline with the exact prospects you need to grow your business. Our unique 3 level approach:
Our clients never have to deal with targeted prospect sourcing, delivery/SPAM issues, sand-boxing, wrong delivery frequency, ineffective subject lines, off-target messaging, unclear calls-to-action, lead capture issues, managing automated workflows for lead follow-up or any of the other tasks related to highly effective B2B campaigns.
Let’s schedule a quick discovery call to see how we can take your B2B marketing to the next level.
Going after the exact right targets is the first step to getting relevant, actionable leads. Anything less is a waste of time, resources, and money. We have decades of experience building highly targeted email campaigns. We work with you to precisely pinpoint exactly what your “Perfect” target actually is. Every month we continue to craft, curate, and hone your lists to keep them fresh and performing to the highest levels.
We make sure your marketing gets delivered. Never worry about being labeled as spam or ending up in a sandbox or having your domain blacklisted. We use the right cadence, and specific content using proven methods to ensure your marketing is delivered as intended.
We design intelligent multi-step email outreach campaigns that get results. We are experts at crafting subject lines that get your email opened. It is reported that more than 47% of email recipients will open your email based solely on your emails subject line. You have a split second to appeal to your recipient. This first impression is crucial to getting results.
Getting your email opened is just the beginning to perfecting a successful campaign. We will continually A/B test layouts, messaging and call-to-action to maximize your click-thru rates. Our attention to detail and constant interaction is what will keep your campaigns performing month-after-month, year-after-year.
The last mile is typically the toughest. Many potential customers are interested, but for whatever reason have yet to engage. We use analytics from the email campaign to identify these prospects. Then our team researches, qualifies, and sends via FedEx a personalized, branded video brochure package to your client prospect.
In a crowded or highly competitive marketplace, getting your message to the right people is critical to success.
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